Hiiiii
Can you believe it’s already almost been a month since we launched Berry Crumble? Time is flying, and it’s been a whirlwind over here at ANFISA Skin! It’s been such an exciting time seeing everyone fall in love with the new tint—Berry Crumble is truly that girl!
In the middle of all the excitement, I’ve been focusing on staying grounded and finding balance. Trust me, it’s easy to get caught up in the mindset of doing EVERYTHING, but that only leads to burnout—something I’ve definitely learned the hard way.
A strong, close-knit team is truly the key to making it all work, and the ANFISA Skin team is nothing short of amazing. Every launch and busy season takes a village, and it’s incredible to see us come together. From our Instagram posts and the personal notes from our shipping team, to the formulas our production team perfects—even down to the emojis we send in DMs to influencers—every detail matters. It all adds up to make this brand what it is. Go team go!
Lately, I’ve been living by the mantra that “your personality creates your personal reality.” It’s so true—our mindset, our thoughts, our actions—they all shape the world we experience. Even in the middle of all the busy launches and events, I’ve been intentional about waking up a few minutes earlier, getting dressed in an outfit that makes me feel confident, doing my makeup, and fueling my body with enough food. Trust me when I say—it really makes a difference.
That mindset carried right into our recent trip to NYC, where we just wrapped up the most incredible time. Connecting in person with estheticians, MUAs, influencers, press, and our community was so special. Between exploring the city, shooting new content, and many meetings, the energy was unreal. Our event at ställe studios was everything we hoped for—every detail was stunning, and Elizabeth + her team were the absolute best. We also had an amazing time at TERA Studio & Pilates Club with Georgia—she is so incredible, and we loved how it all came together. Meeting so many inspiring people and growing our community across the country was beyond rewarding. We can’t wait to be back—the NYC energy is unmatched.
Now, let’s talk current obsessions because I have some major favorites right now. First up: iS Clinical Body Complex—seriously, the hydration is next level and perfect as we transition into warmer weather. Next, Haus Labs concealer—so seamless, so good, and it’s quickly become one of my go-to products. And of course, I can’t forget my favorite lip combo: Makeup Forever in Endless Cacao paired with Berry Crumble. The shine, the color—WOW. You need to try it.
As we wrap up March and step into spring—the season of growth and movement—what are you doing to amplify your dreams and make them your reality? And of course, I always love hearing about new beauty finds—so tell me, what’s a skincare or makeup product you’re currently obsessed with?
Message me on IG @alykorchemniy—I can’t wait to hear from you!
All my love,
xx Aly